Roam is a Swedish technology-driven electric mobility company that has built its operations in Nairobi, Kenya. The company designs and develops electric motorcycles with swappable batteries (that can be charged at any socket with a portable charger) and electric buses, in a market where motorcycles are highly valued and are one of the most common ways to get around.
Founded in 2017, Roam is the first company to supply locally designed and developed electric motorcycles and electric buses in Kenya. The company has over 200 employees and was a finalist in the British Crown Prince William’s Impact competition Earth Shot Prize, and winner of the SET Awards 2024.
Roam offers supporting infrastructure, fleet management software, and after-sales services to enable an ecosystem that accelerates the transition to sustainable transport on new frontier markets.
The vision is to reduce carbon dioxide emissions, and slim costs for customers by providing low-cost, and low-emission public transport solutions. Focusing on public transport vehicles maximizes impact, as they are some of the highest carbon-emitting vehicles on the market and the vast population across Kenya primarily relies on public transport to get around.
Roam’s efforts not only save customers significant fuel expenses but also contribute to the reduction of CO2 emissions, combatting the urgent issue of global climate change. Put simply, Roam removes a zero in reduced cost, and a couple of zeros in reduced emissions.
Having successfully launched a range of vehicles across various segments, Roam has demonstrated the effectiveness and financial viability of electric deployment in one of the most challenging terrains worldwide.